Social Media Coordinator
Carlisle Events, one of the world's largest presenters of collector car and truck events and the preferred automotive destination for enthusiasts and collector car hobbyists worldwide seeks a SOCIAL MEDIA COORDINATOR to create new and innovative ways to build brand awareness throughout the social media environment. The applicant will be responsible for planning, executing and monitoring communication to multiple communities in order to grow our social recognition, engage consumers and create brand advocates/ambassadors. The SOCIAL MEDIA COORDINATOR will work with the Director of Marketing and the Marketing team to create content and engage with members of each community.
Under the general direction of the Director of Marketing, this position will manage Carlisle Events overall strategy of the constantly evolving social media environment. This position will develop, schedule and deploy content across the company’s social media channels including, but not limited to Facebook, Twitter, Vine, Instagram, YouTube, Google+, various automotive forums and others. In addition, this position will be responsible for channel management activities including monitoring, tracking and reporting. The Social Media Coordinator is responsible for social media and will work with marketing, public relations, and online marketing staff as well as the event managers to integrate all marketing programs in the social media channels, ensure consistent brand presence and voice, and feature Carlisle Events industry expertise.
Job Knowledge, Skills and Abilities
Well-qualified candidates will have a degree in communications, marketing, journalism, or related field with experience in digital marketing and social media management. Knowledge of: social networking channels; social media management and tracking; and, marketing strategies, brand development, online and traditional media channels. Proficient in the use of Microsoft Office products. Excellent writing, research and editing skills. Ability to develop and write content using a consistent brand voice. Prior experience or a personal passion in the car enthusiast industry is highly desired.
Please send resume and salary history to Christine Smith at email@example.com